Grant aims to help Hackensack webcam company build Upper Saddle River headquartersTuesday October 8, 2013, 5:32 PM
BY HUGH R. MORLEY
STAFF WRITER
The Record
Ever wonder what's happening on the Abbey Road crosswalk, scene of the famous Beatles album cover?
Or what's going on at Andy Warhol's grave site?
Or how busy the historic main street in Prague is?
Hackensack-based Earthcam, with its global network of webcams shooting scenes that are streamed live on the company website, will show you.
The 17-year-old company, which supplies webcam technology and services to government agencies, construction, security and hospitality companies, screens live webcam video on its website as a way to promote its products and generate interest in the company.
That interest prompted the New Jersey Economic Development Authority Tuesday to approve a grant of $540,000 to help the company build a 41,544-square-foot headquarters in Upper Saddle River, with a total project cost of $6.2 million.
The company told the EDA that aside from the Bergen County site, it was also considering moving to Orangeburg, in New York State.
To get the full grant amount, Earthcam would need to add 80 new jobs to its existing workforce of 80, which have an average wage of $42,000.
Al Koeppe, chairman of the EDA board, called Earthcam an "extraordinarily interesting hi tech niche company," that deserved state support.
"It's real jobs, number one. It's not an insignificant base of employees. That's important," he said.
"There is not only a business retention, but there is a business attraction element to this," he added, saying that companies like Earthcam can draw other hi-tech businesses into the state, and encourage tech-entrepreneurs to try their hand in the state.
The streams on the company's website include images from cameras pointed at the Abbey Road crossing in London, Warhol's gravesite in Pittsburgh, and in Prague. Other streams on the site, which the company says draw viewers from 192 countries worldwide, show the view from cameras in Times Square, atop the Statue of Liberty, on Bourbon Street in New Orleans, inside the Elvis Wedding Chapel in Las Vegas the Atlantic City boardwalk, and the Great Falls in Paterson.
The video has helped has boost interest in Earthcam's 750 products, which include cameras, recorders, mounts and accessories, and installation, management and monitoring services, to the point where Earthcam is now looking to dramatically expand out of its existing, 12,000-square-foot facility.
The EDA awarded about one-third of the grant under the Business Employment Incentive Program, which gives breaks in the form of tax credits that can be used to reduce the income tax paid on each new job created with the state grant. The remainder was awarded under the Business Retention and Relocation Assistance Grant program, which awards business tax credits to companies that decide not to move jobs out of state.
Email: morley@northjersey.com